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Just Label It worked with a few amazing celebrity moms to help create awareness for families to come together and support Just Label It’s #ConcealOrReveal petition in support of GMO labeling. This video highlights the importance of knowing what’s in the food we feed our families, including our growing children.
The celebrity moms featured in this Conceal or Reveal video include Jordana Brewster, Sarah Michelle Gellar, Sara Gilbert, Ginnifer Goodwin, Jillian Michaels, and Constance Zimmer. The Just Label It’s video highlights the question, “What do moms care most about when it comes to their kids?” I don’t know about you, but for me as a mom, I want to know what is in the food I am eating and serving to my family. Being a great mom includes knowing what is in my kid’s food. How can I do that without food products being accurately labeled?
The Conceal or Reveal petition has not only been signed by me and other local moms, but also celebrity moms like those in this video, plus food advocates across the country. We want Coca-Cola, General Mills, Kellogg, PepsiCo, and Quaker Oats to stop blocking Americans’ right to know if there are GMOs in our food and to support mandatory FDA labeling. Why wouldn’t they want to tell us what is in our food? What exactly are they hiding?
It is concerning that these large food conglomerates have spent more than $168.4 million to fight against GMO food labeling! Think about this – they have spent more than $51.6 million in 2015 alone and the year isn’t over yet! The Grocery Manufacturers Association, their trade association, is supporting the DARK Act, which makes it difficult for consumers to receive transparent information on food labels. Were you aware that this DARK Act just passed in the House of Representatives? It was pretty quiet in the news, strangely enough.
You can help today by signing the Conceal or Reveal petition and sharing this video to help spread the word that Americans deserve to know what is in the food we are buying and serving to our families.
I think all of our food should be labeled with EVERYTHING that’s in it. We all have a right to know what we put into our bodies.
Sadly, the more I read food labels the more fearful I become about the quality of the foods we it. I certainly want to know when food is GMO.
I think all food should be labeled. Period. I will definitely sign.
Yes, I definitely want to know what is in my food. I will have to go and sign that petition right now!
I am all for in depth labeling and asking companies to be open and honest, however I feel a big fault lies with our government. They recently voted in favor of blocking mandatory GMO labeling.
I am one who doesn’t like surprises in my food. It should be on the labels.
It is really strange that they’re putting so much effort into not labeling their products. They should just label them.
I think it is great that celebrities are getting involved to bring awareness to this issue. Everyone should know what they are eating!
I had no idea this petition even existed! I definitely think GMO labeling should be mandatory.
I agree that it is important to know what is in food. I need to pay better attention .
It is important to know what’s included in prepared foods. Small additives can cause allergic reactions because the consumer had no idea they were included in a tempting meal or snack.
I’m happy that we as a culture are starting to demand better from our food producers! We deserve to know where our food is coming from!
This is something I most definitely support. I believe in honest and full disclosure especially when it comes to GMO. So, I will be signing!
What a great campaign. There should be no hiding what is in our food and I think everything should be labelled truthfully.
That’s good that it’s getting signatures. Of course we want to know what we’re eating!
I 100% agree that everything food related should be labeled with what’s in it. It shouldn’t be an issue for all brands to do if they can just be honest in what’s in their products.
I agree we should have labels on our food. This is a great campaign to raise awareness. I am going to sign the petition now.
It is so frustrating… I don’t understand why things need to be hidden. I wish we knew every single item in the food we eat.
I don’t understand the reason for concealing? I wish they would come clean and just tell us!
That’s just terrible. We definitely deserve to know what were eating!
PS. I just love your blog design!
This makes so much sense. We should know what’s in our food.
It is very important to me to have foods and hbc things labeled. I think we have a very back wards government to want to fight this.
This is definitely a hot topic of conversation! I agree we should have the right to know what’s in our food
They really need to label all of our food. GMO’s are no joke. I’ll be signing the petition.
What a great initiative. I am obsessive about labeling and what my kids are eating. Awesome.